Privacy Policy | LIDE Biotech

Effective Date: October 24, 2021; Updated: October 24, 2021.

At Shanghai LIDE Biotech. Co. Ltd ("LIDE"), we are committed to protecting your privacy and data, making it easier and more efficient for individuals and businesses to interact with us. If you need it, our company number is [400-821-0176], and our registered office is at 3F, Building 77-78, 887 Zuchongzhi Road, Zhangjiang Hi-Tech Park, Pudong New Area, Shanghai, China, 201203.

All references in this policy to our “Website” , are a reference to the website owned by LIDE at https://www.lidebiotech.com/

This Privacy Policy (“Policy”) describes how we, LIDE, collect, use, and disclose information we obtain about visitors to our websites, our social media pages that we control, and other on-line or mobile services, applications, or advertisements (“Our Sites”), including use of the services available through Our Sites (“Services”). Unless otherwise provided for in this Policy, this Policy does not pertain to other information that is collected offline.

We recognize that it is critical for individuals and businesses to be confident that their privacy is protected when they visit Our Sites. You can browse and engage with most of Our Sites without giving us any information about yourself. By using Our Sites, you agree that you have reviewed this Policy in its entirety, and you consent to our handling of your personal information as stated below, and in accordance with our Terms and Conditions (“Terms”).

Sections within this Policy:

A. Personal Information Collected
We may collect personal information about you in a variety of ways, including directly from you as well as automatically through your use of Our Sites or Services.

1. Information We Collect Directly From You.
We may collect the following personal information directly from you. If you sign up for our newsletter, we will collect and store your email address. In subsequent communications, we may ask for and collect your first and last name, and/or phone number, and other contact information.

2. Information We Collect Automatically.
We may automatically collect the following information (including some personal information) about your use of Our Sites or Services.

Device and Usage Information: We collect information about how you access our Sites or Services, including data about the device and network you use, such as your domain name, device ID, browser type and operating system, Internet Protocol (IP) address, the referring Uniform Resource Locator (URL), and the webpage that led you to Our Sites. We also collect information about your activity on our Sites, including the web pages you view, links, buttons and images you click, the length of time you visit Our Sites and/or use our Services.
Information Collected by Cookies and Similar Tracking Technologies: We may collect information about your use of Our Sites and Services through cookies, web beacons, and other technologies. For more information about cookies and how to disable them, please see the section “Cookies” below.

3. Information We Collect from Other Sources
We may also obtain information about you from other sources. For example, we collect information about you from advertising networks, social networks, data analytic providers and other third-party sources.

4. Information We Derive
We may derive information or draw inferences about you based on the information we or our partners collect. For example, we may make inferences about your location based on your IP address or infer that you are looking to purchase certain products based on your browsing behavior and past purchases.

B. Use of Information Collected
LIDE does not collect any personal information about you unless you provide that information voluntarily by filling out a form, sending an email, or applying for an employment opportunity. When we do collect personal information, we do so for such purposes:

To provide our Services to you, to communicate with you about your use of our Services, to respond to your inquiries, to fulfill your orders, and for other customer service purposes.
To tailor the content and information that we may send or display to you, to offer location customization, and personalized help and instructions, and to otherwise personalize your experiences while using Our Sites or Services.
For marketing and promotional purposes. For example, we may use your personal information, such as your email address, to send you newsletters, marketing emails, special offers, and promotions, or to otherwise contact you about products or information we think may interest you. We also may use the personal information that we collect to assist us in advertising our Services on third-party websites.
To better understand how users access and use Our Sites and Services, both on an aggregated and individualized basis, in order to improve Our Sites and Services and respond to user desires and preferences, and for other research and analytical purposes.
To protect us and others, including as necessary to investigate, prevent, or take action regarding illegal activities, suspected fraud, or potential threats to the rights and property of LIDE, the safety of any person, or as necessary to comply with law.
To debug, identify, and repair errors in Our Sites and Services.

C. Sharing and Disclosure of Information
We may share your personal information, as follows:

Affiliates. We may disclose the personal information we collect from you with affiliates with which we share common branding; however, if we do so, their use and disclosure of your personally identifiable information will be subject to this Policy.
Service Providers and Vendors. We may disclose the personal information we collect from you to third-party vendors, contractors or agents, that perform functions on our behalf for specific business purposes, such as customer service, research, sending and tailoring communications, and performing data analytics.
Business Transfers. If we are acquired by or merged with another company, if substantially all of our assets are transferred to another company, or as part of a bankruptcy proceeding, we may transfer the information we have collected from you to the other company.
In Response to Legal Process. We also may disclose the information we collect from you in order to comply with the law, a judicial proceeding, court order, or other legal process, such as in response to a court order or a subpoena.
To Protect Us and Others. We also may disclose the information we collect from you where we believe it is necessary to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the rights and property of LIDE or others or the safety of any person, violations of our Terms of Use or this Policy, or as evidence in litigation in which we are involved.
Aggregate, Anonymized, and De-Identified Information. We may share aggregate, anonymized, or de-identified information about users with third parties for marketing, advertising, research, or similar purposes.

We do not authorize these third parties to use your data for purposes other than for which it has been provided, and do not authorize these third parties to disclose that information to unauthorized parties or use that information for their direct marketing purposes.

D. Cookies
A cookie is a small piece of data (text file) that a website – when visited by a user – asks your browser to store on your device in order to remember information about you, such as your language preference or login information. A cookie will not include personal information, unless you have volunteered that information. One of the primary purposes of cookies is to provide a convenience feature to save you time. For example, if you personalize pages on our websites, or register for a service, a cookie helps us to recall your specific information on subsequent visits. When you return to the website, the information you previously provided can be retrieved from the cookie file, allowing you to easily use customized features.

Some cookies are necessary to make the Site work properly. These cookies can be disabled, but Our Sites and Services may not work properly. Other types of cookies go towards functionality, personalization, performance or analytics, which are optional.

You have the ability to accept or decline cookies. Most web browsers automatically accept cookies, but you can modify your browser setting to decline cookies if you prefer (or delete cookies already present). For more information about cookies, including how to set your internet browser to restrict, block or delete cookies, please go to https://www.allaboutcookies.org/. If you choose to decline cookies, you may not be able to fully interact with Our Sites.

1. Types of Cookies
Cookies are pieces of information that a website transfers to your computer’s hard drive through your web browser for record-keeping purposes. Some cookies allow us to make it easier for you to navigate Our Sites and Services, while others are used to enable a faster log-in process or to allow us to track your activities at Our Site and Services. There are two types of cookies: session and persistent cookies.

Session Cookies: Session cookies exist only during an online session. They disappear from your computer when you close your browser or turn off your computer. We use session cookies to allow our systems to uniquely identify you during a session or while you are logged into Our Site. This allows us to process your online transactions and requests and verify your identity, after you have logged in, as you move through Our Site.
Persistent Cookies. Persistent cookies remain on your computer after you have closed your browser or turned off your computer. We use persistent cookies to track aggregate and statistical information about user activity.

2. Clear GIFs, Pixel Tags and Other Technologies
Clear GIFs are tiny graphics with a unique identifier, similar in function to cookies. In contrast to cookies, which are stored on your computer’s hard drive, clear GIFs are embedded invisibly on web pages. We may use clear GIFs (a.k.a. web beacons, web bugs or pixel tags), in connection with Our Site to, among other things, track the activities of Our Site visitors, help us manage content, and compile statistics about site usage. We and our third-party service providers also use clear GIFs in HTML emails to our customers, to help us track email response rates, identify when our e-mails are viewed, and track whether our emails are forwarded.

3. Third-Party Analytics
We use automated devices and applications, such as Google Analytics, to evaluate usage of Our Site. We also may use other analytic means to evaluate Our Site. We use these tools to help us improve Our Site’s performance and user experiences. These entities may use cookies and other tracking technologies, such as web beacons or local storage objects (Flash LSOs), to perform their services. To learn more about Google’s privacy practices, please review the Google Privacy Policy at https://www.google.com/policies/privacy/. You can also download the Google Analytics Opt-out Browser Add-on to prevent their data from being used by Google Analytics at https://tools.google.com/dlpage/gaoptout.

4. Cross-Device Use. We and our third-party service providers, including Google, may use the information that we collect about you (whether directly from Our Site, through your device(s), or from a third-party) to help us and our third-party service providers identify other devices that you use (e.g., a mobile phone, tablet, other computer, etc.). We, and our third-party service providers also may use the cross-device use and other information we learn about you to serve targeted advertising on your devices and to send you emails. To opt-out of cross-device advertising, you may follow the instructions set forth in the Third-Party Ad Networks section below. Please note: if you opt-out of these targeted advertising cookies, your opt-out will be specific to the web browser or device from which you accessed the opt-out. If you use multiple devices or web browsers, you will need to opt-out each browser or device that you use.

E. Third-Party Web Sites
This Policy applies solely to information collected on this Site. The Site may contain links to other websites, and any access to and use of such linked websites is not governed by this Policy, but instead is governed by the privacy policies of those third-party websites. We are not responsible for the privacy practices of these other websites.

F. International Transfers
Your personal information may be stored in the United States and China. There will also be international transfers of your information between the above-mentioned countries. We take appropriate steps to ensure that recipients of your personal information are bound to duties of confidentiality and we implement appropriate measures to ensure your personal information will remain protected in accordance with the Policy and the laws in China.

G. Your California Privacy Rights
If you are a California resident, you have the right to know what personal information we collect, use, disclose or sell about you under the California Consumer Privacy Act (“CCPA”). Additionally, you have to right to request access to and delete your personal information, opt-out of the sale of personal information, and be free from discrimination for exercising these rights.

To exercise these privacy rights, please follow the instructions below:

How to request access to your personal information: You may request access to your personal information twice in a 12-month period. To do so, please complete the webform. We will respond with an Access Request detailing the categories and specific pieces of personal information we have collected, used, disclosed or sold about you. Please note that we may not always be able to fully address your request; for example, if confidentiality or legal obligations apply.
How to request deletion of your personal information: You may request that we delete the personal information we collected about you twice in a 12-month period. To do so, please complete the webform. Please note that we may need to retain certain personal information about you as permitted by law, such as to comply with our legal obligations.
How to opt-out of the sale of your personal information: You have the right to opt-out of the sale of your personal information to third parties. To opt-out of the sale of your personal information, please complete the webform.

Verification. To help protect your privacy and maintain security, we take steps to verify your identity before granting you access to your personal information or considering your deletion request. Upon receipt of your request, we will send you a verification form to your designated email address. To complete your request, please respond to the verification form when you receive it.

For any further information regarding your CCPA rights, please visit https://oag.ca.gov/privacy/ccpa

H. Security
No method of data transmissions over the Internet can be guaranteed to be 100% secure, so, we cannot ensure the security of any information you transmit to us. We do incorporate commercially reasonable technical and administrative means intended to provide security on our systems from corruption, loss, unauthorized access, or misuse. If you feel that the security of any information or any account that you have with us may have been compromised, please contact us immediately.

I. Changes to this Policy
This Policy is current as of the Last Updated date set forth above. We may change this Policy from time to time, so please be sure to check back periodically. We will post any changes to this Policy on Our Site.

G. Further Questions and How to Submit an Inquiry
If you have any inquiries or complaints about the collection, use or storage of your personal information, or if you wish to exercise any of your rights in relation to your personal information, please contact support@lidebiotech.com . We will investigate and attempt to resolve any such complaint or dispute regarding the use or disclosure of your personal information.